Haute Horlogerie has always been connected to precious materials, cutting-edge technology and most importantly, a specific savoir-faire. Louis Moinet has been internationally acclaimed as the genius who changed watchmaking forever with the invention of the chronograph (certified by two Guinness World Records™), a concept that exceeded the norms of his time and pushed innovation beyond imaginable limits.
Very special and reserved for a select few, NFTs share many similarities with the high-end industry. Both created out of a need to preserve artistic expression, exceed old limits and explore human desires, they encapsulate beauty and innovation in its purest state. Louis Moinet’s affection for astronomy in the 19th century not only reflects that notion, but also aligns him with the modern values of the crypto world. In a progressively digital age of endless copies, powerful blockchain technology can verify originality and offer a new type of ownership. Smart contracts forever encrypt a buyer's details within them, thus allowing a luxury lover to become intertwined with the piece and Louis Moinet’s heritage.